Librería Laberinto Print Campaign

Whoever said long copy advertising is dead, clearly has never worked with Diana Hernández and me.

 

This campaign was a fun challenge for both of us, as the copy needed strong writing and design demanded the utmost attention to detail. 

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The result? A great example of how both elements come together to captivate the reader. 

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Go ahead and read on... Good things come to those who read!

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Recognition

Between The Lines (Campaign)

Ojo Iberoamérica 2019 | Plata | Producción Gráfica | Mejor Copy

Cúspide 2019 | Finalista | Gráfica

 

It Happened Upstairs

Ojo Iberoamérica 2019 | Finalista | Producción Gráfica | Mejor Copy

Cúspide 2019 | Plata | Gráfica

Cúspide 2019 | Plata | Gráfica | Craft | Copywriting

Cúspide 2019 | Bronce | Gráfica | Craft | Dirección de arte

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La niña que contó fideos

Ojo Iberoamérica 2019 | Bronce | Producción Gráfica | Mejor Copy

Cúspide 2019 | Bronce | Cúspide Gráfica

Cúspide 2019 | Bronce | Cúspide Gráfica | Craft | Copywriting

 

La silla y su diseño

Ojo Iberoamérica 2019 | Finalista | Producción Gráfica | Mejor Copy

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Credits

Client: Librería Laberinto

Agency: DDB Latina Puerto Rico

CEO: Edgardo Rivera

CCO: Enrique Renta

Art Direction: Diana Hernández

Copywriting: Patricia Pérez